Local Bay Area Artist LeRoid David’s Design Selected for the Official FIFA World Cup 26™ SF Bay Area Host City Poster
MOUNTAIN VIEW, CA (March 30, 2025) – The Bay Area Host Committee (BAHC) is proud to announce LeRoid David's design was selected as the Official FIFA World Cup 26™ SF Bay Area Host City Poster. The BAHC partnered with local art programs across the region to source submissions from Bay Area artists, with entries accepted between September 10 and December 6, 2024. The contest, judged by FIFA and the BAHC, sought a design that would encapsulate the spirit of the Bay Area while celebrating the global game. LeRoid’s striking artwork was selected for its unique representation of the region’s landmarks while encompassing broader angles.
The poster is part of FIFA’s Host City Posters series for the 2026 tournament, showcasing each Host City's distinct character through art. Fans can register to purchase official merchandise featuring LeRoid’s artwork on FIFA’s website. All 16 Host City Posters will be available for sale starting April 19, 2025.
A Design That Embodies the Bay Area
LeRoid’s creation presents a bold, layered aesthetic incorporating two of the region’s most recognizable landmarks—the Golden Gate Bridge and the San Francisco-Oakland Bay Bridge—emerging from the Bay Area’s signature fog. At the heart of the poster, Levi’s Stadium, host to six FIFA World Cup 26™ matches, is highlighted alongside vibrant patterns and colors that reflect the community’s diversity and energy.
“This piece is all about connection—bridging cultures, cities, and the world through football,” said LeRoid David. “I wanted to represent the Bay Area as a hub of innovation, art, and sport, where fans from all over the world will come together to celebrate.”
A Local Artist with a Global Impact
A San Francisco native and proud second-generation Filipino American, LeRoid is an alumnus of San Francisco State University with an impressive portfolio that includes work for NBC Sports Bay Area, the San Francisco Giants, Golden State Warriors, San Francisco 49ers, and San Jose Sharks. His expertise in storytelling through visual art made him a standout among submissions reviewed by FIFA and the BAHC.
A Legacy of Art, Sport, and Community
The selection of a Bay Area-based artist aligns with BAHC’s mission to unite the region through sport, amplify local talent, and celebrate the cultural fabric of the community. The FIFA World Cup 26™ will bring an unprecedented global spotlight to the Bay Area, reinforcing its reputation as a destination for world-class events and technical innovation.
“This is more than a poster—it represents a lasting moment in time,” said Zaileen Janmohamed, President and CEO of the Bay Area Host Committee. “As the FIFA World Cup 26™ is played across 16 cities in three countries for the first time, LeRoid’s design will be etched in history as the Bay Area’s artistic contribution to this unprecedented global celebration of the game.”
The FIFA World Cup 26™ Host City Poster series is rolling out online between March 18 and April 17, 2025, with each of the 16 Host Cities unveiling their unique artwork to celebrate the tournament. This marks the first time a FIFA World Cup™ features individual Host City Posters that have been created by local artists from each region, with each city’s artwork debuting individually at FIFAWorldCup.com, where fans can explore all 16 Host City Posters and learn more about the artists behind them. Additionally, the Official FIFA World Cup 26™ Tournament Poster, celebrating the event across all Host Cities, will be unveiled prior to the FIFA World Cup 26™ Final Draw.
This announcement follows the successful launch of the FIFA World Cup 26™ Sonic IDs. Local legend Dan the Automator was selected for the Bay Area—capturing the unique vibe and innovative spirit of the region, further illustrating the Bay Area’s creative excellence on a global stage, continuing to build anticipation and excitement as the tournament approaches.
About the Bay Area Host Committee
The Bay Area Host Committee is the region’s first long-term sports entity, dedicated to uniting communities through world-class sporting events. As a nonprofit organization, BAHC partners with local sports teams, businesses, and community leaders to maximize the economic and cultural impact of major events while ensuring long-term sustainability.